American steel initiative
TechnoAlpin USA is at the beginning of the campaign to promote awareness of the company's conscious decision to build and assemble many of our components, towers, carriages, lifting assemblies, and other parts here in the United States.
Actually this is the second season and it's been quite successful. Most of the new product delivered this year will be "supported" in one way or the other, by good old made in the USA steel. Some of it produced here in Denver by our longtime supplier, T&H Machining. 4.5 m towers including the dollies are being produced by Penn Fab in Philadelphia, Pennsylvania.
There are a lot of strategic reasons why manufacturing steel components in the US makes great sense. A shorter supply line that doesn't involve sea containers and transatlantic shipping. Import duties don't apply. Quality has been excellent. Perhaps most importantly a belief among many of TechnoAlpin USA customers that it's "the right thing to do". Among the reasons for domestic production, scale saving really isn't one of them. North American quantities are lower than European supply, TechnoAlpin USA cannot capitalize on quantity discounts here, so there is a premium to build in the USA.
One of the challenges is that although these towers and carriages are proven European designs that have been fabricated in Italy for several years, when fabrication moved to the US those Italian designs have to be reinterpreted for North American materials and fabrication techniques. For example the gauges and dimensions of steel used in the US and Europe are slightly different. Welding techniques in the US are different than those in Europe and could create different dimensions if these Italian designs were not properly interpreted.
To help customers become aware of our support of US industry, TechnoAlpin USA is making a decal that will be affixed to many of these American-made components, either directly during the assembling process or on site by our team of field technicians for equipment which has been already shipped.
Today the focus is on steel, but TechnoAlpin USA is investigating other opportunities to manufacture in the US as well. Electrical components are an obvious target. The US traditionally does a very good job with aluminum as well.